Body Tag information for the 1967 First Generation Firebird including code information, sample colors, and our Body Tag Analyzer.
Body Tag Analyzer
Use our web application that deciphers your First Generation Firebird Body Tag (also known as the Cowl Tag). You enter the information from your Body Tag and have the application tell you what was originally on your car. If you want to decipher the information yourself, use the information below to help you.
Time Built Code:
Located above the “ST” letters. Indicates the week of the month the car was made and which week the car was assembled. (09A = September, 1st week)
Located to the right of the “ST” letters. Indicates the model year.
Located to the right of the Model Year digits. Indicates the division, model, series, and body style. This number matches the first five digits of the V.I.N. on all 1967-71 models. (22367 = Pontiac (2), Firebird (23), Convertible (67) or Coupe (37)).
Note: The Firebird designation (23) on the body tag could be 24 (Std. Interior) or 26 (Cus. Interior) on the 1967-68 which indicated "Custom Trim Option #554". Then, this body tag designation will not match the VIN which will still be 23.
Assembly Plant Code:
Located to the right of the Division Series digits. Indicates which plant the car was manufactured (LOR = Lordstown, Ohio).
Consecutive Build Number:
Located to the right of the Assembly Plant Code. It is the consecutive body build number and indicates the sequence the car came off the assembly line. This number will not match the actual sequential VIN number.
Located below the Assembly Plant Code. The 2 letter code indicates the body color, or which upper and lower colors were used on a 2-tone paint option, or what color an optional stripe, convertible top, or vinyl top was ordered. (T = Montego Cream lower, Turquoise top)
(NOTE: Custom Factory Paint is indicated by “2”, “1”, “4”, “PRIMER”, blank, ‘—-‘, ‘SPEC’, or ‘special.’ The special order Pontiac Colors were Verdoro Green (usually used “Q”), Mayfair Maize (usually used “Y”), Coronado Gold (sales code 867-97904), Copper Blaze (867-98105), Sierra Red (867-97592), Silver Turquoise (867-99079), and Blue Charcoal (867-97211). The data plate for the Paint Code may have been marked “2” for Pontiac special order colors, “1” (or Blank) for non-Pontiac colors, and “4” (or “PRIMER) for primer-only finish.)
Located to the left of the Paint Code. The 3 digit code indicates the color the interior is and what style and material the seat was made from. (253 = Black Vinyl)
Next to this is a one letter code indicating seat style (Z = Bucket Seats without headrests, Y = Bucket Seats with headrests, H = Standard Bench Seat)
There are sometimes codes on the body tag that most tags do not have on them. Some of the information for these codes can be found on the Code Information FAQs page. This page includes the breakdown for the Five Group Accessory Code System used on the 1967 Firebird body tag. Some of the codes are still being researched since few factory records have turned up to solve the mysteries.
Exterior Special Order Colors
- These colors are as a near match as I could get using your browser’s color pallet. Due to limitations with differing monitor capabilities, these color representations may not match the manufacturer’s specifications exactly.
- Custom Factory Paint is indicated by “2”, “1”, “4”, “PRIMER”, blank, ‘—-‘, ‘SPEC’, or ‘special.’ The special order Pontiac Colors were Verdoro Green (usually used “Q”), Mayfair Maize (usually used “Y”), Coronado Gold (“O”, sales code 867-97904), Copper Blaze (867-98105), Sierra Red (867-97592), Silver Turquoise (867-99079), and Blue Charcoal (867-97211). The data plate for the Paint Code may have been marked “2” for Pontiac special order colors, “1” (or Blank) for non-Pontiac colors, and “4” (or “PRIMER) for primer-only finish.)
Convertible Top Color Codes
2 – Black
4 – Blue
5 – Turquoise
7 – Cream
Vinyl Top Color Codes
2 – Black
7 – Cream
Std. Vinyl Buckets250 – Blue
251 – Gold
252 – Red
253 – Black
254 – Parchment
Custom Vinyl Strato Buckets255 – Blue
256 – Turquoise
257 – Gold
258 – Red
259 – Black
260 – Parchment
Vinyl Strato Bench270 – Dark Blue
271 – Gold
272 – Black
Custom Vinyl Strato Bench265 – Blue
267 – Gold
269 – Black
Content last modified: November 4, 2019 at 11:05 am